Why People Don't Like Wix? Unpacking the Issues

Search Wizards September 10, 2024 No Comments

Search Wizards, an Australian web development and SEO company, has looked into why some don’t like Wix. We’ll cover the main complaints about Wix, like its limited customisation and SEO problems. We’ll also talk about its pricing and performance issues. This will help you see if Wix is right for your website.

Key Takeaways

Wix’s free plan has limited functionality, leading to dissatisfaction for some users.
Wix’s pricing tiers can be confusing, with hidden costs and scalability issues.
Wix’s drag-and-drop editor offers ease of use but restricts design flexibility and customisation.
Wix websites may struggle with performance and SEO, especially for larger, high-traffic sites.
Some users report inconsistent customer support experiences with Wix.

But here’s the big question: If Wix is so popular, why do some people dislike it?¹ Let’s dive into the issues that have some users questioning whether Wix is the right choice for their website needs.

Introduction to Wix and Its Promises

Wix is a top choice for building websites, known for its easy drag-and-drop setup and many features. It helps users make professional websites. With over 200 million users, it’s perfect for small businesses, bloggers, and anyone wanting an online presence².

Wix’s Claims and Popularity

Wix promises a simple and friendly experience. It has 830 templates³⁴ and tools for building and managing websites. It has a bigger user base than rivals like Squarespace, Shopify, Jimdo, and Weebly³².

The Need for a Reliable Website Builder

Having a good website is key today for businesses and individuals. A builder that’s easy to use, flexible in design, and has the right tools for managing a site is crucial. Users want a builder that meets their needs, whether for an online store, a professional portfolio, or a blog. They also look for a smooth and dependable experience.

Feature	Details
Free Version	Includes 830 templates, 500MB storage, and 1GB bandwidth³.
Paid Plans	Range from $17 to $159 per month, offering benefits such as unlimited bandwidth, removal of Wix advertising, and custom domain connection. Paid plans differ in features like ecommerce support, storage capacity, user accounts, forms, access to apps, video upload limits, site analytics, and customer support³.
Template Options	Wix offers 830 templates³⁴ with professional design and visually appealing layouts, catering to a variety of industries and needs⁴.
Website Builder Features	Wix’s website builder comes with features like Wix Artificial Design Intelligence (ADI), Wix Editor, and ‘Velo by Wix’ for different user preferences and needs³.

https://www.youtube.com/watch?v=Rcu1CO9AK5c

Wix is very popular, adding over 31 million new users in 2020². It has a 36.25% market share, with over 1.37 million companies using it².

User Experience: The Good and the Bad

Wix’s Drag-and-Drop Editor: Pros and Cons

Wix is known for its easy-to-use drag-and-drop website builder. It lets users arrange and customize their pages with ease. This tool is great for those who don’t know much about tech. It gives them the freedom to design their websites as they want⁵.

But, some users find the many options too much. Getting elements just right on a Wix site can be hard. The drag-and-drop method might take some getting used to for those who prefer structured builders. Even though Wix gives a lot of control, it might not be easy for everyone⁵.

Pros of Wix’s Drag-and-Drop Editor	Cons of Wix’s Drag-and-Drop Editor
Intuitive and user-friendly Empowers creative freedom and customisation Accessible for users with limited technical skills	Challenging to precisely position and align elements Requires a learning curve for users accustomed to structured website builders Extensive customisation options can be overwhelming

“The Wix drag-and-drop editor provides a great degree of creative freedom, but the lack of a streamlined interface can be a hurdle for some users.”

Wix’s drag-and-drop editor has both good and bad sides. It gives a lot of design and customization options. But, it can be complex, making it hard for some to build websites easily. Finding the right balance between ease of use and design control is key for those looking at Wix⁵.

Why people don’t like Wix?

Wix is known for being easy to use, but it has its downsides. Users often mention issues with design limits, performance, and SEO. These problems make some people and businesses unhappy with Wix⁶.

One big issue is the limited ways to customize designs. Users feel stuck with the templates, which doesn’t let them show off their brand well⁶.

Another problem is moving content off Wix. The platform doesn’t make it easy to export sites, which can keep users stuck⁶.

Wix’s pricing is also a concern. Some find it too pricey compared to other options⁷. Hidden costs and issues with scaling up can also upset users as their business grows⁶.

Wix has been criticized for its performance and SEO issues. These problems can make it hard for websites to be seen online and rank well in search engines. This is a big problem for businesses that need a strong online presence⁶.

Even with efforts to fix these problems, many users are still unhappy. As the web building world changes, Wix needs to improve to keep up with its users’ needs.

Lack of Design Flexibility and Customisation

Wix has a big drawback: it limits how much you can change your website’s design. It has lots of templates made by pros, but these can be hard to change once your site is up⁸. This means you might not be able to change your site’s look or layout much⁹.

Template Restrictions and Limitations

The drag-and-drop editor of Wix gives some creative freedom, but it’s hard to place things exactly where you want them. This makes it tough to get the look you want for your site⁸. Also, Wix’s design is based on templates, so changing the site’s overall style can be hard⁹.

This lack of flexibility can be a big problem for businesses and individuals wanting a unique online presence⁸. With more competition online, having a site that stands out is key⁹.

“Wix’s template-based approach to design means that users are often limited in their ability to customise the overall look and feel of their website.”

Wix’s design limits might stop some from choosing it for building websites⁸. As the online world gets busier, having a platform that lets you control your site’s design more is important⁹.

At Search Wizards, we know how crucial a good website design is. Our experts can make a site that shows off your brand and connects with your audience¹⁰.

Pricing and Value for Money Concerns

Wix’s pricing has sparked debate among users. It has a free plan but it’s limited and includes Wix branding, not ideal for businesses or those wanting a professional look¹¹. Paid plans range from $17 to $43 a month, billed yearly, which might be pricier than some other builders¹¹. Yet, Wix offers a 14-day money-back guarantee, offering users a safety net¹¹.

Wix’s Pricing Plans Explained

Wix has four main plans: Free, Light, Core, and Business, with options for monthly or yearly payments¹¹. Prices start at $0 for the Free plan and go up to $43 for the Business plan¹¹. Our research shows yearly plans are cheaper than monthly ones¹¹. Compared to others, Wix starts at $17 a month for regular sites and $29 for online stores¹¹.

Wix also offers domain registration and email accounts through Google Workspace for $6 per user a month¹¹. Their email marketing starts at $10 a month¹¹. Most users, 37%, choose the Light plan for websites, while 32% go for the Core plan for ecommerce¹¹.

Hidden Costs and Scalability Issues

Wix’s pricing seems simple, but some users find hidden costs or limitations that affect its value¹². Some advanced features or functionality need extra Wix apps or add-ons, adding to costs¹². As websites and businesses grow, users might find Wix hard to scale, with big price jumps between plans, making it tough to expand online¹².

In summary, while Wix has various pricing options, some users question its value due to hidden costs and scalability issues¹¹¹³¹². It’s crucial for users to think about their needs and weigh Wix’s pricing against their goals and budget.

Performance and SEO Drawbacks

Wix is a popular website builder, but it has some performance and SEO issues. Its closed-source nature makes it hard to customize technical SEO parts. This can make it tough to get websites to show up in search results¹⁴.

Wix has SEO tools built-in, but how well they work is up for debate. Some users say their websites load slowly, which hurts both the user experience and search rankings¹⁴. Wix is slower than some competitors like Squarespace and GoDaddy in server response time¹⁴.

Adding structured data to Wix sites is another SEO challenge¹⁵. While Wix handles basic SEO well, it might not support complex SEO strategies¹⁴.

But, Wix’s SEO tools are easy to use and rank well in terms of SEO features compared to other builders¹⁴. It works well with Google Analytics and Search Console. Plus, it partners with tools like Semrush, SE Ranking, and Yandex Metrica to help monitor site performance¹⁴.

Wix makes SEO easy for beginners¹⁴. Yet, its closed-source nature and limited technical SEO customization can be a problem for those aiming for top search engine visibility¹⁴¹⁵.

In summary, Wix has both good and bad points when it comes to performance and SEO. It has SEO tools and works with big analytics platforms. But, slow loading times, limited customization, and issues with advanced SEO can be concerns¹⁴¹⁵.

Limited Ecommerce Capabilities

Australian businesses wanting to set up an online store or add ecommerce to their Wix site have mixed feelings. Wix does offer Wix ecommerce tools like managing products, handling payments, and tracking stock. Yet, some find these features less robust than those on platforms like Shopify¹⁶.

Wix’s Ecommerce Features Assessment

Our study reveals Wix’s online store might struggle with complex or expanding businesses. They often need more advanced ecommerce tools¹⁶. Wix’s plans cost from $29 to $159 a month, with the top plan at $159, which is less than Shopify’s $299¹⁷.

Wix lets you take online and offline payments, sell various products, and offer many payment methods¹⁸. But, it lacks in customization, like not fully customizing confirmation emails¹⁸. Also, Wix has fewer ecommerce apps than Shopify’s wide range¹⁷.

Still, Wix could work for small Australian businesses wanting to start selling online. It’s more versatile and cheaper than Shopify’s advanced options¹⁷. But, businesses needing complex or growing online stores should think hard about Wix’s limits¹⁶.

“Wix is recommended for small businesses looking to establish an online presence and sell a few products due to its greater versatility compared to Shopify which is suited for large or expanding businesses with extensive inventories.”

Customer Support Experiences

At Search Wizards, we know how crucial good customer support is, especially for building websites with Wix. Wix gives users many support options, like a detailed help centre, email, and phone help. But, people have mixed feelings about the quality and usefulness of this support.

Support Options and User Feedback

Wix has 24/7 live support for things like billing, subscriptions, and editing websites, with extra help for Business Elite plan users¹⁹. They also have a Services Status Page to update users on any service issues¹⁹.

But, opinions on Wix’s support are all over the place. Some users say the support team is great and quick to help. Yet, others have had slow responses or trouble fixing hard problems²⁰. A lot of users have given Wix’s support a 1-star rating, complaining about auto-renewal, website bugs, and surprise charges²⁰.

Wix Customer Support Ratings	Percentage
5-star rating	76%
4-star rating	3%
3-star rating	1%
2-star rating	2%
1-star rating	18%

Feedback on Wix’s support shows how key it is to keep customer service top-notch, especially for big platforms like Wix²⁰. At Search Wizards, we aim to offer outstanding support to our clients, making their website-building journey easy and happy.

“The Wix support team was extremely helpful in resolving my issue. They were prompt, knowledgeable, and went the extra mile to ensure I was satisfied.”

Being an Australian web development company, we get what our local customers need and want. We promise to give customised support that fits our clients’ unique needs, whether they’re using Wix or another platform²¹.

Conclusion

Our review of Wix website builder shows both good and bad points. Over the past 10 years, Wix has become popular with free and paid options. But, it has also faced many criticisms and complaints from users²².

Wix is limited in design and customization, and there are issues with pricing, performance, SEO, and ecommerce. This means it doesn’t meet the needs of all its users²².

Even so, 95% of clients recommend Wix²³, and its drag-and-drop editor makes creating websites easy²². Yet, some users find the design limits and lack of control a big problem. Wix’s prices are good, but not always the best value compared to Weebly and Squarespace²².

Choosing the right website builder is crucial for people and businesses in Australia. It’s important to look at the Wix review, Wix website builder assessment, Wix pros and cons, and Wix alternative options carefully²²²³. At Search Wizards, we aim to improve your online presence with custom web services. Contact us at +61 734 197 909 or info@search-wizards.com.au to see how we can help you.

FAQ

What are the common complaints and criticisms surrounding Wix?

Search Wizards found some big issues with Wix. These include not being able to fully customise sites, SEO problems, and concerns over pricing. Users also mention performance issues, limited ecommerce features, and varied experiences with customer support.

How does Wix’s drag-and-drop editor impact the user experience?

The drag-and-drop editor lets users be creative. But, it can be hard to place elements exactly where you want them. This makes it tough to get the look you want for your site.

What are the limitations in Wix’s design flexibility and customisation options?

Wix’s templates can feel limiting for users. Changing templates after launching a site is hard, which means you’re stuck with your design choices. This makes it hard to change your site’s look or layout later on.

What are the concerns around Wix’s pricing structure and value for money?

Wix can be pricier than other builders, and some find hidden costs. As sites grow, users might find Wix hard to scale up without big price increases. This can make it seem not worth the cost.

How do Wix’s performance and SEO capabilities compare to other website builders?

Some users say Wix sites load slowly, which hurts user experience and search rankings. Wix has SEO tools, but its closed system and limited custom options make it hard to boost site visibility and traffic.

What are the limitations in Wix’s ecommerce capabilities?

For ecommerce, Wix gets mixed reviews. It’s seen as less capable than dedicated ecommerce platforms. This is a big issue for businesses with complex or expanding online stores.

How have users experienced Wix’s customer support?

Wix’s customer support gets varied feedback. Some say it’s slow or hard to solve certain problems. Others find the support team very helpful. It really depends on the user’s experience.

Why People Don’t Like Wix? Unpacking the Issues